January 2007 Archives

04/01/07 - Creating a Benchmark

To measure my progress, I will need a base level - a benchmark to measure all other successes by.

The money and conversions are easy. I started with nothing. However, the SEO side of things requires a bit more planning.

It should be noted that how the figures are calculated is not important - it is consistency that is. If I measure Google links this week, and then Yahoo next, there is no consistency and my results will be volatile. More

04/01/07 - The SEO Starts Now

I have reached the chapters in the Search Engine Optimization: An Hour a Day book where I can start implementing some SEO tactics.

I will try to divulge as much as possible but when it comes to keyword selection and optimisation, I will not be able to publish this information here. The reason is that it will then pit www.davidfiske.com against www.comparesatnav.co.uk which is not in my best interests.

It is for that reason I advise you invest in a copy of Search Engine Optimization: An Hour a Day. It starts off slow but it is packed full of useful information in sections 2 and 3.

Anyway, here is what I have done so far. More