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Halfords, What The Devil Are You Up To?

Thursday, 13 December 2007

Halfords. One of those long standing brands with a reputation.

So why is it that in my email, I've received a garbled set of discount codes and why so many?
 
Here's the email:

|-----------------+-----------------+-----------------+-----------------|
|Sat Nav model |Voucher Code |Voucher Code | |
| | |Price | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom GO 720 |HALTTGO720TRAF |£256.94 | |
|Traffic | | | |
|-----------------+-----------------+-----------------+-----------------|
|Garmin Nuvi 250 |HALGAR250W |£159.99 | |
|Wide | | | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom ONE Europe|HALTTEUXL |£176.55 | |
|XL | | | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom ONE Europe|HALTTEUXLTRAF |£204.88 | |
|XL Traffic | | | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom ONE GB XL |HALTTGBXL |£142.99 | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom ONE GB V3 |HALTTGBTRAF |£154.00 | |
|Traffic | | | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom GO 520 |HALTTGO520 |£203.25 | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom GO 520 |HALTTGO520TRAF |£227.93 | |
|Traffic | | | |
|-----------------+-----------------+-----------------+-----------------|
|Sony NV-U82 |HALSONY82 |£169.99 | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom One Europe|HALTTEUTRAF |£168.99 | |
|V3 Traffic | | | |
|-----------------+-----------------+-----------------+-----------------|
|Garmin Nuvi 200 |HALGAR200W |£142.00 | |
|Wide | | | |
|-----------------+-----------------+-----------------+-----------------|
|Garmin Zumo 500 |HALZUMO500 |£287.00 | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom Rider |HALTTRIDER |£269.99 | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom ONE Europe|HALTTEU |£148.79 | |
|V3 | | | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom GO 720 |HALTTGO720 |£226.69 | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom GO 920 |HALTTGO920TRAF |£362.45 | |
|Traffic | | | |
|-----------------+-----------------+-----------------+-----------------|
|TomTom One GB V3 |HALTTGB |£126.99 | |
|-----------------+-----------------+-----------------+-----------------|
| | | | |
|-----------------+-----------------+-----------------+-----------------|
| | | | |
|-----------------+-----------------+-----------------+-----------------|
| | | | |
|-----------------+-----------------+-----------------+-----------------|
| | | | |
|-----------------+-----------------+-----------------+-----------------|
| | | | |
|-----------------+-----------------+-----------------+-----------------|
| | | | |
|-----------------+-----------------+-----------------+-----------------|
| | | | |
|-----------------+-----------------+-----------------+-----------------|

Firstly, the formatting could have been better but that's just being picky.

Secondly, why so many voucher codes? Why not a blanket 5% off the entire range of sat nav systems? See, something like that would be posted at Compare Sat Nav but the above codes won't make it - I just don't have that much space for discount codes on the site!

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Comments4 Comments

Comments are manually approved and hence can a while to appear. Questions, informative posts, and feedback comments are gladly accepted. Spam is deleted. Spam-type comments have their links removed (Comment Policy)

Raymond Theakston

I'm thinking the same but I persevered and I'm now seeing the benefits with some Sat Nav sales. It is a chore but people do search for the individual product codes.

Written on Thursday 13 December 2007 at 12:41:07 GMT (Permalink)

David

@Raymond Theakston - Thanks for your comment. Your site suits this kind of promotion where there are dozens of codes (there's nothing like an empty voucher code site!)

At the moment, my site isn't capable of taking that many codes. Naturally, in the new year I've planned to have a major revamp (timed to take place after Christmas unlike Hot UK Deals - http://blog.jofftastic.co.u... ) and within that, I am looking to make the site more of a one stop shop.

I've also got a couple of sites about to be launched which will be better suited to handling voucher codes :-)

Written on Thursday 13 December 2007 at 14:25:43 GMT (Permalink)

Richard Plumridge

Hi David - I am the account manager responsible for the Halfords programme at Affiliate Window. I have raised this issue with Halfords and hopefully we can get some sort of resolution so that there are fewer codes in future (but still lots of offers!).

If anyone wants to discuss things in more detail, please feel free to contact me at richard.plumridge[at]affiliatewindow[dot]com

Written on Friday 14 December 2007 at 10:08:52 GMT (Permalink)

David

@Richard Plumridge - Thanks for that. I've raised another issue with my account manager at Tradedoubler to see if they can help.

Two networks contacting them might help give more clout to the argument.

Written on Friday 14 December 2007 at 16:08:21 GMT (Permalink)











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