David Fiske A subtle blend of affiliate marketing and web development

I'm sure not so long ago the term 'cashback' produced results such as Quidco in Google. Well it seems that since Cashback The Movie came on the scenes, most cashback sites have been relegated to page 2 and beyond.

Incase you're interested, here's the trailer for Cashback The Movie.


 
Here's the results from Google UK searching worldwide:



There are only 2 cashback site results there. Hats off to Top Cashback and Cashback Rewards, but where is Quidco? From what I gather, the biggest cashback site is the mighty Quidco so not seeing it on page 1 is a little concerning. In my results, I went through every page up to page 10 and couldn't find them. I've found sites I never knew existed but no Quidco.

The UK only results paint a different picture (perhaps because Cashback the Movie seems to only be available in region 1 DVD format) with Quidco at number 9.

The overall question here is can affiliates compete not only with merchants but with film studios too?